Adult Toothpaste with Fluoride
4.2 OZ | Enamel care
This cruelty-free vegan toothpaste also helps restore and mineralize enamel and improves physical plaque removal for stronger, healthier teeth.
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Strengthen your tooth enamel and protect your smile with ATTITUDE Enamel Care Adult Toothpaste with fluoride. Its plant- and mineral-based formula contains fluoride to protect your teeth from cavities and hydrated silica, a natural whitening agent. This cruelty-free vegan toothpaste also helps restore and mineralize enamel and improves physical plaque removal for stronger, healthier teeth. Your oral hygiene will be impeccable, thanks to this EWG VERIFIEDTM toothpaste which contains papaya and green tea leaf extracts that prevent bad breath. You'll love its refreshing natural spearmint flavor!
The packaging may differ slightly from the visuals on this page.
- Made from plant and mineral-based ingredients: green tea leaves have antioxidant properties and help maintain good oral and dental health, papaya leaves contain papain, which combined with brushing, contributes to reducing plaque.
- EWG VERIFIEDTM toothpaste: without ingredients of concern accorded to the Environmental Working Group scientists.
- Certified by PETA: vegan toothpaste and certified cruelty-free by PETA.
- Minimalist packaging: comes in a tube without box, to reduce waste production.
Active ingredient : Sodium fluoride (0,243 % p/p)
Use : Anti-cavities
Inactive ingredients : sorbitol, aqua, glycerin, hydrated silica, sodium lauryl sulfate, gaultheria procumbens (wintergreen) leaf oil*, xanthan gum, citric acid, sodium bicarbonate, stevia rebaudiana leaf / stem extract, sodium benzoate, carica papaya leaf extract, camellia sinensis (green tea) leaf extract, titanium dioxide, potassium sorbate
Naturally contains: D-limonene
Our products are constantly evolving, hence, please refer to the product packaging for our most accurate ingredient list.
Please note that our products have always contained fragrances of natural origin (except for unscented products). The only thing that has changed is the way we display this information on our packaging. EWG has requested that we add the term *fragrance (parfum) to our list of ingredients because their internal standard now make it mandatory for companies to indicate which ingredients are part of the fragrance.
Do not swallow. Should be used as part of an oral health program that includes regular flossing and dental check-ups. Brush teeth thoroughly for at least 1 minute twice a day, preferably after each meal, or as directed by a dentist. Children under 6 years of age should use only a pea-sized amount and be supervised to brush properly and to not swallow. Consult a dentist or health care professional before using with children under 2 years of age.
Natural and healthy ingredients
Our toothpaste formula was developed according to EWG standards with ingredients such as green tea leaves, which have antioxidant properties and help maintain good oral and dental health, and papaya leaves which contain papain, which combined with brushing, contributes to reducing plaque. They also contain fluor, an ingredient naturally found in nature which prevents cavities and strengthens tooth enamel.
ATTITUDE® has been on a mission to reduce its use of disposable packaging and it was only natural to avoid over-packaging when it came to our toothpaste, and that’s why our recyclable tubes don’t come in a box.
Frequently asked questions
Please do not confuse SLS with sodium laureth sulfate (SLES), a possible human carcinogen. For this reason, we will never use SLES in any of our products. Sodium lauryl sulfate (SLS) can be derived from natural sources and the one we use in our formulas comes from coconut. It is for this reason that worldwide recognized certifications for natural products such as ECOCERT approved this ingredient in natural personal care products.
Fluoride is a natural trace element. It is commonly found in rocks, in the form of calcium fluoride and can also be found in groundwaters. Our EWG VERIFIED toothpaste with fluoride was developed to protect teeth against cavities, help remineralize tooth enamel, rebuild weak spots, prevent tooth decay and protect teeth against acid erosion.